HAVE YOU
MET DANCHO?

Dancho was born and raised in Kavadarci, a small town in the Tikvesh region, the heart of North Macedonia’s wine country. Like many of his acquaintances back then, like to say, his entrepreneurial spark shone brightly from the very beginning.

His business skills came to light when he got back from a family vacation in Bulgaria. This peculiar 8-year-old brought ten kilos of sweets back to his home country and exploited the classmate market opportunity. He became rich and famous in just a few days.
He had bartered all the sweets for pens, rulers, pencil sharpeners and other childhood riches. At that moment, he felt the buzz of being a businessman serving the ideal market.

As you might have guessed, Dancho isn’t one to give in to peer pressure. When all of his friends decided to pursue a career in computer programming, he remembered the childhood spark and kept his business dream alive.

He quickly acquired his Bachelor’s degree at the Faculty of Economics, “Ss. Cyril and Methodius University”. But his quest for knowledge didn’t stop there. He quenched his thirst by acquiring an MSc in Entrepreneurship degree, a Masters of Business Administration degree at Sheffield University, a Strategic Management and Leadership diploma and a CMC.

Dancho’s entrepreneurial adventures kick-started when he got a mobile marketing assignment. A new business idea arose, and his first start-up Advert SMS was born. He became World Bank global innovator for 2009, and did many speaking engagements in Brazil, India, Finland and the Balkans.

For the next three years, he was busy with his demanding full-time job responsibilities. He was working for a Dutch development organisation as an agriculture business consultant.
Then for years, Dacnho was Head of R&D at the Macedonia office for a UK software and hardware company. His freelancing gigs on the side flourished in the meantime. But even though things were starting to take shape, learning about computer back end and programming while handling multiple freelancing gigs led him to a burnout. So the hardest, life-changing decision needed to be made.

Our hero went all in, of course. He decided to quit his regular, high-paying job and focus on his true passion – freelance business consulting. They’ve become digital nomads with his fiancée Maja (now loving wife), travelling around Europe, living the freelancer’s dream.
It seemed like a real-life fairytale until one eye-opening event struck. Dancho got sick and realised this lifestyle isn’t sustainable in the long run, especially if they wanted to grow their family.

A scary decision at first, but founding BizzBee solutions in 2016 and starting his own hive was the best path forward. From a bootstrap company in an old apartment building with four interns, and few computers, he’s scaled a self-sustainable company with more than 30 employees.

But steady growth didn’t happen overnight. BizzBee started out as a generalist company. They offered a variety of services (market research, business plan, product sourcing, lead generation, etc.) to every type of business, while solely relying on freelancing platforms.

It didn’t take long for Dancho to figure out what they needed to do – start reaching out to their ideal clients. Being fascinated by the outreach process, and motivated by all the valuable lessons learned up his sleeve, specialising in outreach was only logical. But he didn’t stop there. BizzBee niched, deciding that the high-ticket service providers, such as consultants, agencies and software providers, are the ones that they can help the most.

here is something extremely tempting about outreach. Getting your voice heard. Not being afraid to make the first move. Engaging in conversations with wise business people. Nurturing business relationships. But to taste all this, we first need to step out of our comfort zone. And starting podcasting was maybe one of the biggest leaps Dancho made. From a simple vodcast – “The B2B Outbound Marketing & Sales Automation Series”, he quickly became the host of three other podcasts. Another video series – “Helping B2B high-ticket service providers grow – one lesson at a time”, a limited series podcast dedicated to his book – Sweet Leads, and his most treasured brainchild – Sweet Buzz.